As communities recognize Firefighter Appreciation Month this September and the essential role firefighters play in protecting lives and property, Mid-State Technical College is expanding its public safety education with the launch of a new Fire Medic associate degree program designed to prepare students for careers on the front lines of fire and emergency medical response. The two-year, 65-credit associate in applied science degree combines fire service and paramedic education into one comprehensive
From a high school welder pursuing project management to a veteran returning to college and a mother beginning a career of her own, students reflect the many paths to higher education When classes begin at Mid-State Technical College on Monday, Aug. 24, students will arrive with very different stories about what brought them there—and where they plan to go next. Some are beginning college while still in high school. Others are returning to build on skills and credentials they already have. And some
Dr. Mandy Lang, vice president of student success, strategic marketing and government relations at Mid-State Technical College, has been named one of the Top Women Leaders in Education of 2026 by Women We Admire. The national recognition celebrates women whose leadership helps learners navigate educational systems, overcome barriers and move forward at every stage of learning. Honorees represent colleges, universities, education-focused companies and community organizations across the
Effective financial management for beauty salons means doing more than filling the appointment calendar — it means controlling expenses, diversifying revenue, and planning for the months when business slows. According to 2025 industry research, the U.S. beauty salon industry reached $48.0 billion in revenue across 121,144 companies, with average sales of $0.3 million per location. For salon owners in Wisconsin Rapids, the gap between strong revenue and genuine financial stability is where most of the real
The Big Picture Every small business in Central Wisconsin faces a common truth — risk isn’t optional, but good preparation is. From contracts to insurance, proactive legal planning is not about paranoia; it’s about stability and credibility.TL;DR Use clear written contracts to define expectations and reduce disputes. Maintain the right insurance coverage — liability, property, cyber, and more. Create employee and operations policies that prevent legal missteps. Understand tools like hold
In today’s digital economy, smaller companies face the same expectations as enterprise players — instant responses, professional systems, and seamless customer experiences. The good news? You don’t need corporate budgets to perform like one. The right combination of strategy, technology, and visibility can level the field faster than ever. TL;DR Small businesses can compete with larger competitors by focusing on speed, personalization, and professionalism.Key moves include: Automating repetitive
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN to combat financial crimes. While a Texas federal district court’s preliminary injunction puts this requirement on hold, many experts expect that to be overturned. In that event, failure to file could lead to fines of $500 per day, up to a maximum of $10,000, and possible criminal penalties. However, filing your Beneficial Ownership Information (BOI) report will help you avoid fines
Digital marketing has become essential for startups aiming to grow and establish themselves. Choosing the right strategies requires aligning marketing efforts with business goals to connect meaningfully with the target audience. Concentrating on a handful of effective tactics can strengthen market presence and lay the groundwork for long-term growth. Creative approaches can set a startup apart in the crowded digital landscape.Improve Local Visibility with Strategic SEO To stand out in local search
Wisconsin Rapids, WI – The Wisconsin Rapids Rafters, a member of the Northwoods League, are thrilled to announce their highly anticipated 2024 season schedule. The 15th Wisconsin Rapids Rafters season will kick off on May 27th with an away game against the Fond du Lac Dock Spiders, followed by Opening Day at Witter Field on May 28th, featuring a showdown against the Dock Spiders with the first pitch scheduled for 6:35 PM. This season promises an action-packed schedule with games scheduled Monday
WISCONSIN RAPIDS, Wi — The Wisconsin Rapids Rafters are delighted to announce the eagerly awaited “Hot Stove” event, slated to take place at the Hotel Mead & Conference Center’s Ballroom on January 20, 2024, from 6:00 PM to 10:00 PM. As the clock ticks towards the upcoming baseball season, the Rafters invite fans and community members to join them for an immersive experience, beginning with a lively Cocktail Hour at 6:00 PM with a cash bar. A buffet style dinner generously provided by Kellner Cafe, will